Running a successful business on Amazon isn’t easy. Ask anyone who’s tried. The magic formula for finding a suitable product with willing buyers and a healthy margin eludes many sellers. Most people spend a lot of time and money trying to get it right. Even then, success still isn’t guaranteed. Take the example of a …
When I was a kid I climbed the steps to the highest diving board at the swimming pool, knowing my fear would inevitably stop me from taking the final step. One day, standing at the edge and looking down, determined to impress my friends, I decided to take the plunge. I hit the water awkwardly. …
“Ch-ch-ch-changes”, sings David Bowie through my headphones as I gaze out at Salt Lake City’s nearby mountains from my Delta Airlines seat at however-many-thousand feet. As I begin my journey home from Utah’s state capital and reflect on a hectic two days attending the Prosper Show, a conference for Amazon sellers, the words of the …
Valentine’s Day is set to deliver a welcome boost for sellers. Sales are expected to reach record highs of $18.7 billion in the US and £1.6 billion in the UK. A new poll by the National Retail Federation reveals that 30% of buyers plan to shop online. According to CEO Matthew Shay, ‘’consumers are in a …
Not an American football fan? The Super Bowl can still be your favourite event of the year. Why? Because it’s more than a sporting event – it’s a high-budget ads and marketing entertainment fest. You don’t need to be selling football jerseys or making the world’s most expensive TV ads to get in on the …
From early 2016, it will be mandatory for FBM sellers to use Amazon Logistics to sell to Prime customers, according to Tamebay. Selected self-fulfilled retailers who currently warehouse their own goods will only qualify for Prime shipping if they use Amazon Logistics. Amazon Logistics is a courier service that is part of their wider fulfilment …
Should you switch off customer support completely over the holidays? Unfortunately there isn’t an ‘open and closed’ sign you can just flip for your online store. But there are ways to manage your customer support so you can keep your customers happy and enjoy the break. Customer support issues continue to crop up over the …
Amazon are so committed to offering the best possible price, they make it a rule for sellers. It’s called the General Pricing Rule and Amazon increasingly enforce it. Don’t get caught out because failure to comply could have dire consequences for your business. If you offer lower prices on eBay, other marketplaces or your own web …