The average shopping cart abandonment rate is 69 percent – a staggering figure. So which is the best shopping cart to help you reduce this rate? That’s according to a recent survey by the Baymard Institute. Providing customers with the best shopping cart experience that’s easy to navigate, secure and hassle-free is a critical element …
Why customer support should be just plane smart
Steve Jobs used to say that “a lot of the time people don’t know what they want until you show it to them”. The same is true for problems: people don’t know they have one until you show it to them. Let me talk to you about the big problem in eCommerce – Customer Support.
8 Ways to Optimize Your Amazon Product Listings
Think about the sheer number of products that are available on Amazon. It’s absolutely critical to optimize your Amazon product listings to get your products found. Amazon uses a secret algorithm to prioritize their product suggestions. It’s based on seller conversion metrics, like price, performance, customer satisfaction & sales history. One unavoidable truth is that …
Do Amazon seller rules help or hinder your business?
Running a successful business on Amazon isn’t easy. Ask anyone who’s tried. The magic formula for finding a suitable product with willing buyers and a healthy margin eludes many sellers. Most people spend a lot of time and money trying to get it right. Even then, success still isn’t guaranteed. Take the example of a …
Win the Amazon Buy Box with a repricing strategy you control
When I was a kid I climbed the steps to the highest diving board at the swimming pool, knowing my fear would inevitably stop me from taking the final step. One day, standing at the edge and looking down, determined to impress my friends, I decided to take the plunge. I hit the water awkwardly. …
Lessons from Prosper Show 2016: Embrace change Bowie-style
“Ch-ch-ch-changes”, sings David Bowie through my headphones as I gaze out at Salt Lake City’s nearby mountains from my Delta Airlines seat at however-many-thousand feet. As I begin my journey home from Utah’s state capital and reflect on a hectic two days attending the Prosper Show, a conference for Amazon sellers, the words of the …
Shoppers will feel the online love this Valentine’s Day
Valentine’s Day is set to deliver a welcome boost for sellers. Sales are expected to reach record highs of $18.7 billion in the US and £1.6 billion in the UK. A new poll by the National Retail Federation reveals that 30% of buyers plan to shop online. According to CEO Matthew Shay, ‘’consumers are in a …
6 Super Bowl social marketing tricks used by eCommerce giants
Not an American football fan? The Super Bowl can still be your favourite event of the year. Why? Because it’s more than a sporting event – it’s a high-budget ads and marketing entertainment fest. You don’t need to be selling football jerseys or making the world’s most expensive TV ads to get in on the …
Join the XSellco affiliate program and profit
We’re committed to helping sellers become more successful. Our powerful and profitable selling solutions are making a huge impact on the eCommerce community. If you share our vision and refer customers who sign up for our products, you will profit too. We’re growing rapidly and are already trusted by over 2000 online businesses. Why not …